Chiquita will be moving its headquarters to Charlotte, N.C. North Carolina Gov. Beverly Perdue made it official during a news conference at 4 p.m.
Chiquita CEO Fernando Aguirre attended the news conference in Charlotte. He was met with a round of applause when he was introduced by Perdue.
Aguirre thanked the citizens of Cincinnati, as well as Gov. John Kasich and Sens. Rob Portman and Sherrod Brown for supporting Chiquita over the years.
"The company has been there for 28 years, and they have treated us extremely well. We have been there for many years of growth. That's where the company truly took off," Aguirre said. "But times change. The fact is that we needed to make decisions that would help our business, not just for the short term but also for the long term."
Reports that the company was looking to leave the Tri-State sparked competing offers from Ohio and North Carolina, and the company said it was also looking at Florida and Louisiana.
In the end, two factors contributed to Chiquita's departure: economic incentives and the accessibility of international travel.
The Associated Press reported that a North Carolina Economic Investment Committee approved a $22 million incentives deal on November 27, which includes more than $20 million in state incentives and more than $2 million from Charlotte-Mecklenburg County's government.
“Charlotte provided the most compelling economic offer and the region is an attractive community for our employees,” Aguirre said.
But a spokesman for Kasich said Chiquita's issues were about more than money.
"We're not going to be irresponsible and give away the store to try and keep a company that fundamentally doesn't want to be here or which has already made up its mind to leave," said Kasich spokesman Rob Nichols.
The main markets for the produce company's bananas, bagged salads and snacks are North America and Europe. Its main banana producers are in Latin America. Chiquita has management operations on all three continents.
Business leaders said Delta cutbacks at Cincinnati/Northern Kentucky International Airport have made travel to those destinations difficult. Right now, CVG offers only one direct international flight -- to Paris -- while Douglas International Airport in Charlotte offers about three dozen destinations.
"If Chiquita's business is growing in Europe, they want access to Europe. Chiquita's suppliers are in South America, they want access to South America. And those are things that we don't offer them in Cincinnati, unfortunately, any longer," said Doug Moormann, vice president of Development Strategies Group.
Perdue said Chiquita will move its headquarters, along with its research and development laboratories, and will eventually bring a total of about 417 jobs to the area. The jobs are supposed to pay an average of about $107,000.
Chiquita has been headquartered at Fifth and Sycamore since 1987 and is under lease through 2012. The AP said the move will be complete by 2014.